Showing posts with label Branding. Show all posts
Showing posts with label Branding. Show all posts

Tuesday, March 5, 2013

Sign Fails: Don't Let it Happen to You

If you like us on Facebook or follow us on Twitter,  then you've definitely seen some of our Funny Sign Friday's. If you haven't, here is exhibit A: 


Although signs like these are always great for a good laugh, there is a lesson to be learned from them. Signs are a great branding and marketing tool. Using humor in your marketing is a great tactic, but signage can go wrong; so, so wrong! Let's take a quick peek at a few examples:


I guess they didn't have time to proof read this one..

Must have forgotten the calculator at home that day..

We don't even need to comment on this one..


With examples like these, you can see how signage can go so wrong, so fast. Although these signs may make us laugh now and again, at some point companies paid good money to have this faulty signage represent their brand. Mistakes like the ones above are a big deal. At 44 Sign Company we double, triple, and quadruple check our work so a sign fail doesn't happen to you. We take great pride in providing the BEST customer service. We work with you to design the perfect sign to fit your business and marketing needs, because we know that what we do reflects your business. The moral of this story is that funny sign fails are great to laugh at, until it happens to you! Stick with us and have the PERFECT sign, guaranteed!





Tuesday, February 5, 2013

Tour de 44 Sign


Here at 44 Sign, we’re proud to be a local St. Cloud company. Being local allows us to provide great face-to-face graphic design consulting which leads to clients getting exactly what they want. Because of our loyal and local customer base, we have more than a few signs spread around St. Cloud. On that note, we want to take you on a “Tour de 44 Sign”, and showcase some of our work.

With a reputation built from being a trusted electrical services provider in the St. Cloud area for 35 years, we had a great time doing this vehicle wrap for Bronson Electric. For a business like Bronson, a vehicle wrap was perfect for one of their service vehicles, as it spreads their business wherever it goes. Although this vehicle wrap can be seen all around town, you can find their office located at 550 Heritage Drive in Sartell.


If you’ve been to Dickey’s in St. Cloud, then you’ve undoubtedly seen these outside. These unique signs are a great way for Dickey’s to grab the attention of their customers (as if their delicious food wasn’t enough). If you’re ever in the mood for some great eats or want to catch a glimpse of these beauties, take a drive down Division and find them at 2956 West Division Street. 


Schaefer’s Home Decorating provides great interior designs to the St. Cloud area, and making their sign look like window drapes was both fun and challenging. Be sure to catch a glimpse of them at 3700 W Division St.


With a variety of cardiovascular equipment alongside top of the line weight rooms, Midtown Fitness offers a great fitness center experience. Located right in the middle of St. Cloud at the Midtown Square Mall at 33rd Avenue & Division St, Midtown Fitness is a great option for anyone in the area.


When the St. Cloud Chamber approached us about doing their sign, we were ecstatic. Although it was certainly a process to put up on their building at 110 Sixth Ave. S, we enjoyed working with the Chamber to finalize the design and are proud to see our work on display there.


Last but not least, a sign company got a new sign. Coming up with the design for this sign was fun, and we love the outcome. So if you like any of our work and want a sign for yourself, give us a call or swing on by. We’re just down the road.


Monday, September 24, 2012

Branding Through Signs


With all of the clutter out there today, it can be very tough to brand your business. Let's face it, with Americans experiencing anywhere from 3,500 to 5,000 marketing messages a day, it can be overwhelming trying to stand out. 
See what we mean?
To top it all off, throw in the multiple marketing avenues through print and web, and it can be hard to decide where to focus your marketing efforts. With all of this information swirling around, it can be easy to forget to give your company a professional image, and one way to do that is through high quality signage. 

Signage is everywhere. We accept that. At the same time, signage is something that shouldn't be ignored. Signs can be placed all over, can draw people's attention, and are an efficient way to spread and communicate your brand. But in order to make your signage stand out in a crowd, it has to be unique. How do you make it unique? Through creativity and high quality color signage solutions you will be unique. Invest in your logo, invest in your signage, and people will notice. Build your brand in multiple places with high quality signage, and build your business.